Hi ladies, I have a question. I’ve heard a lot of advice about switching up your hair, makeup, outfits, etc. to keep things interesting. But some of my most loyal clients don’t like when I do this! They’ve come to know me a certain way and like it that way. Of course every customer is different, but in general what has worked best for you?
I have found that variety tends to work better than consistency. Clients seem to dislike seeing me in the same outfit more than a couple of times, unless it’s a “favorite” that they request. As for hair, I tend to stay fairly consistent with hair color and cut and so far, no complaints. 😉
It really depends on my clients, some get bored after seeing me in one outfit for more than 2-3 times, others want consistency and are stubborn about it. The idea is to find out what the client wants so you’ll be prepared for the next show.